We had many decades of expertise in swimming pools and hot tubs. But the opportunity to create something new to fill a global need really made our heads spin. As number-loving engineers (even one economist included!), we rolled up our sleeves and prepared to do battle.
We did some market research and our assumption was confirmed: there definitely was demand for cold water everywhere. And if you could get the same pool warm if needed, that’s even better.
To strengthen our vision, we commissioned a cold recovery study at the Department of Biology of Physical Activity at the University of Jyväskylä. The results were encouraging and we also received some pretty major support from the Finnish state, which meant that product development could begin in earnest.
Four years of hard work paid off in 2018, when we released Avantopool’s first Kinos pool to the market. We thought we were busy back then, but that was just the beginning. Don’t worry though, recovery will never be an issue in this job.
Not to toot our own horn, but we can honestly say that we really know cold and clean water. That said, there’s always more to learn and understand, which is why we’re constantly developing new cold water innovations focused on wellbeing. It’s important to us that the benefits of our pools are based on scientific evidence and that our pools are safe, ecological, Finnish, and stylish.